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Incentives for Life: Cash-on-Delivery Aid for Tobacco Control in Developing Countries

A Council on Foreign Relations–Center for Global Development Report

Authors: , Senior Fellow for Global Health, Economics, and Development, and Amanda Glassman, Director of Global Health Policy and Research Fellow, Center for Global Development

Incentives for Life: Cash-on-Delivery Aid for Tobacco Control in Developing Countries - incentives-for-life-cash-on-delivery-aid-for-tobacco-control-in-developing-countries

Publisher Council on Foreign Relations Press

Release Date April 2012

16 pages

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Overview

Though developed countries have made great strides in tobacco control, tobacco use is increasing in many developing countries due to higher incomes, aggressive marketing by multinational tobacco corporations, and freer trade. Already widespread in Asia, eastern Europe, and Latin America, tobacco use is increasing in Africa and among women throughout the world. Though tobacco control programs are cost-effective and evidence-based, successful implementation and enforcement of such programs have proven to be elusive in many parts of the developing world. In this joint report, Thomas J. Bollyky, CFR senior fellow for global health, economics, and development, and Amanda Glassman, director of global health policy at the Center for Global Development, propose applying Cash-on-Delivery (COD) Aid as a new incentive mechanism for tobacco control in low- and middle-income countries. The authors discuss identifying the right indicator of progress, country, reward, and funders for such a model, as well as a potential COD Aid pilot project in Uttar Pradesh, India.

More About This Publication

Thomas J. Bollyky is senior fellow for global health, economics, and development at the Council on Foreign Relations.

Amanda Glassman is director of global health policy and a research fellow at the Center for Global Development.

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