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| Chairs: | Carla A. Hills, Co-Chairman; Chairman and Chief Executive Officer, Hills & Company Richard C. Holbrooke, Vice Chairman, Perseus LLC |
|---|---|
| Director: | Charles G. Boyd |
November 2001
Task Force Report No. 38
America’s ongoing struggle against the perpetrators of the September 11, 2001, attacks has many critical elements. The military campaign in Afghanistan is one; however, another campaign of potentially decisive significance is winning the battle for public support among Muslims around the world. Indeed, if the United States is unable to win the battle for hearts and minds, it may prove impossible to carry its military operations through to completion. America must create an understanding in the Muslim world of its cause and its actions that will give their leaders more flexibility to support the U.S. response to the 9/11 attacks.
This 2001 Independent Task Force Report sees the goal of the public diplomacy campaign as the ability of the United States to demonstrate it has a just cause for its actions—a cause outlined as “taking action against those who murdered [Americans] and preventing them from threatening [America] again.” Despite the fact that the United States is the preeminent communications society, it has proven to have great difficulty bringing its resources to bear in this field. Thus, the report, cochaired by Carla A. Hills and Richard C. Holbrooke, strongly urges that the United States further broaden and sharpen the message and the messengers it uses to persuade the peoples of the world of the justness of its cause.
Stanley S. Arkin, Senior Partner, Arkin Kaplan & Cohen LLP, and Chairman, The Arkin Group, LLC
C. Fred Bergsten, Director, Institute for International Economics
Harold Brown, Counselor, Center for Strategic and International Studies
Edward P. Djerejian, Director, The James A. Baker III Institute for Public Policy
Thomas E. Donilon, Executive Vice President, Law and Policy, Fannie Mae
Kenneth M. Duberstein, Chairman and CEO, The Duberstein Group
Stuart E. Eizenstat, Director of International Trade and Finance, Covington & Burling
Martin S. Feldstein, George C. Baker Professor of Economics, Harvard University and President and CEO, the National Bureau of Economic Research, Inc.
Richard N. Foster, Partner and Senior Director, McKinsey & Company, Inc.
Orit B. Gadiesh, Chairman of the Board, Bain & Co.
Newton L. Gingrich, Chief Executive Officer, The Gingrich Group
Jamie S. Gorelick, Vice Chair, Fannie Mae
Morton H. Halperin, Senior Fellow, Council on Foreign Relations
Jerome Hauer, Managing Director, Kroll Associates
James A. Johnson, Vice Chairman, Perseus, LLC
Elaine C. Kamarck, Lecturer, John F. Kennedy School of Government, Harvard University
Andrew Kohut, Director, Pew Research Center for the People and the Press
Marie-Josée Kravis, Senior Fellow, Hudson Institute, Inc.
Jessica T. Mathews, President, Carnegie Endowment for International Peace
M. Ishaq Nadiri, Jay Gould Professor of Economics, New York University
Joseph S. Nye, Jr., Dean, John F. Kennedy School of Government, Harvard University
Philip A. Odeen, Executive Vice President, Washington Operations of TRW, Inc.
Peter G. Peterson, Chairman of the Blackstone Group and Chairman of the Board of the Council on Foreign Relations
Arthur Ross, Vice Chairman, United Nations Association of the U.S.A.
Arthur Schlesinger Jr.
Brent Scowcroft, President, Forum for International Policy
John M. Shalikashvili, Visiting Scholar at the Center for International Security Cooperation, Stanford University and former Chairman of the Joint Chiefs of Staff.
George Soros, Chairman, Soros Fund Management
Jessica E. Stern, Lecturer, John F. Kennedy School of Government, Harvard University
Dick Thornburgh, Counsel, Kirkpatrick & Lockhart LLP
Laura D'Andrea Tyson, BankAmerica Dean, Haas School of Business, University of California, Berkeley
Harold E. Varmus, President and CEO, Memorial Sloan-Kettering Cancer Center
William F. Wechsler, Vice President, Greenwich Associates
Frank G. Wisner II, Vice Chair, External Affairs, American International Group
R. James Woolsey, Partner, Shea & Gardner
Mona Yacoubian, Independent Consultant
James J. Zogby, President, Arab American Institute
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